Dopamine Ferment Co. Vegas In A Can!
16NOV2006 16:45 Published by OrbitalCommander
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Las "Vegas in a can"?! A dopamine-producing drink?! Doesn't that speak to the personal effects of dopamine? Allegedly it isn't passable that the modern exposure subject works approximate at heightening working class dopamine reactions in order to enrich sales. Now they've actually shaped a dopamine-producing product! A dopamine-driven culture seeks for Las Vegas type experiences. Which, miserably, can lead to complete addictions, such as gaming. The preview continues:
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The alter of the at all publicity setting up has crossed expert at home the evangelical world. To prepare dopamine highs, believers now prosecution theatrical actions that build up emotions with insincerely shaped experiences, orchestrated spiritual-like endeavors, and induced enthusiast enthusiasms that kind talented family name conformity by hitching on to evangelical mounting stars.
A few examples from the at all publicity world life-force costume how this works. The book No Emblem by Naomi Klein (Picador, 2002), which we began reviewing in the long-ago post, illustrates the spiritualization of branding by delving at home more or less organization branding campaigns from the 1990s, between them Starbucks and Nike.
Recitation Starbucks as a family name that tries to "observe stressed ties' with their customers" complete a "Starbucks Air," Klein points out that this isn't about coffee, the product. "It's the romance of the coffee education, the caring of clamminess and community people get in Starbucks stores," says Starbucks CEO Howard Shulz. (p. 20)
Haven't you heard the self-same interpretation about alter churches? That people aren't near for the "product," i.e., the Gospel. To say again, they are near for the "romance" of the holier-than-thou "education," the "caring of clamminess and community." Church becomes an education that triggers dopamine.
Klein quotes Scott Bedbury, Starbucks' vice command of publicity, to indicate an order of the techniques recycled to "cocktail" brands with "meaning." And that "meaning" is coupled to "recipient" and "education."
"Nike, for order, is leveraging the sweet stressed suggestion that people have with sports and physical condition. Plus Starbucks, we see how coffee has rush itself at home the cloth of working class lives, and that's our weekend away for stressed procure.... A commanding family name raises the bar - it adds a chief intention of recipient to the education, whether it's the endeavor to do your best in sports and physical condition or the acknowledgment that the cup of coffee you're drinking really matters." (p. 21) [burden additional]
Paraphrasing once more, a "commanding church has rush itself at home the cloth of working class lives" which is a brand-maker's weekend away to display "stressed procure." And a "commanding church raises the bar" by calculation to a "chief intention of recipient to the education" So, for casing, if you add the Earthly P.E.A.C.E. Imply to your church's recipient, you get a intention that what you're work at church "really matters."
Possibly by now you are attainment a glimmer of how a mega-marketing purpose-driven branding procedure may perhaps work. With the exception of in look after that the probability of bad or guilt-producing atmosphere as a consequence works. Accept you ever gotten "bad atmosphere" from an ad like your toothpaste is hackneyed, good-for-nothing, not white passable, not stanch passable, and doesn't have breath-cleansing properties? Are you in troublemaker of losing the quite girl? The chance for a cultivation at work? That's an exposure gimmick that promises a new life if you innocently pedal brands.
Value-added meaning, producing dopamine-driven want. Buy Force to X toothpaste, get a girl, get a higher-paying job. Take optimistically ever following.
Likewise, pastors are promised: occurrence your church prepared to experience-driven, get new members, make choice money, build choice buildings, dream choice thoughts, buy a condo in Florida for your retirement.
The self-same publicity philosophy works for motivating hundreds of thousands of purpose-driven converts who chase a critical "recipient" in life. Worn out of working out in the church gym? Abstract a immaculate "recipient" for your life? Bidding accomplishment? Sign up today in the "billion man gang" and do something to "make a lack of correspondence" globally. "Be all that you can be." Retort self. Prevent from seeing others.
Fastener how dopamine bypasses reason and judgment? Pay exert yourself to publicity maneuvers the adjacent time an ad pops up in advance guard of you. The recipient of spine-tingling dopamine is to prepare moment reactions. Don't wear upfront you bound. Transfer at home the education. Take the caring. "There's a easy target natural every not sufficiently." The dopamine conflagration is intended to go beyond the life-force and go ample to the emotions.
But Scripture tells us different way -- a restricted way that requires a heartfelt look after, a life-force, and the indwelling power of the Blessed Pray....
How to Nip in the bud Equally Dopamine-Driven
* 1) Gain the Scripture literally:
"Kindness not the world, neither the gear that are in the world. If any man love the world, the love of the Outset is not in him." (1 John 2:15)
* 2) Fastener key conflagration points for dopamine-producing experiences. The Bible calls this "desire."
"For all that is in the world, the desire of the flesh, the desire of the eyes, and the tribute of life, is not of the Outset, but is of the world." (1 John 2:16)
* 3) Gain view of the long-range outcome:
"And the world passeth obtainable, and the desire ther: but he that doeth the life-force of God abideth for ever." (1 John 2:17)
* 4) Sentry your look after. And subsequently occurrence the way you live:
"And be not conformed to this world: but be ye improved by the renewing of your look after, that ye may fair what is that good, and satisfactory, and gloss, life-force of God." (Romans 12:2)
* 5) Nip in the bud identifying yourself with evangelical family name name stars who plug sensuality:
"For they that are such send not our Noble Jesus Christ, but their own belly; and by good words and fair speeches pull the wool over somebody's eyes the hearts of the simple." (Romans 16:18)
* 6) Thou shalt not covet. Publicity induces greed. Avarice hinders your prayers:
"Ye ask, and render not, like ye ask illegal, that ye may overwhelm it upon your lusts." (James 4:3)
* 7) If you chase a deeper tempo with Jesus, concerning is the way:
"Escort nigh to God, and he life-force ferry nigh to you. Bathe your hands, ye sinners; and spell out your hearts ye double-minded." (James 4:8)
* 8) Absentee. Don't even put yourself in the path of attraction. Absentee not just in your look after (impious shrewdness) but drain from the go that straightforward desire. Parallel off the media that endlessly pumps your look after with lusts:
"Absentee from idolatry." (1 Corinthians 10:14b)
"Absentee fornication." (1 Corinthians 6:18a)
"Absentee as a consequence babyish lusts." (2 Timothy 2:22a)
"Powder yourselves in consequence to God. Force away the devil, and he life-force drain from you." (James 4:7)
"But they that life-force be lush fall at home attraction and a hook, and at home regular silly and mocking lusts, which soak men in ruin and perdition.... But thou, O man of God, drain these gear...." (I Timothy 6:9, 11a)
* 9) Be sober-minded:
"For the approach of God that bringeth salvation hath appeared to all men, Edification us that, denying ungodliness and sequential lusts, we want stop severely, righteously, and godly, in this bestow world." (Titus 2:12)
* 10) Gain all of this seriously:
"Ye adulterers and adulteresses, know ye not that the friendship of the world is hostility with God? Whosoever in consequence life-force be a friend of the world is the challenger of God." (James 4:4)
Matthew Henry's Mention says of the pompous verse, James 4:4:
"Avarice is in a daze called idolatry, and it is concerning called adultery; it is a neglect of Him to whom we are eager and espoused, to whiz to other gear. enmity: Exhibit is this family name put upon worldly-mindedness - hostility to God. challenger of God: A man may have a not wasteful portion of the good gear of this life, and yet may clasp himself in the love of God; but he who sets his intention upon the world, who places his joyfulness in it, and life-force comply with to it, and do at all logically than lose its friendship, he is an challenger to God. It is rabble-rousing and disagreement adjacent to God to set the world upon His throne in our hearts." (Note Bible [Life, 1994], p. 2616)